Analytics Capture is organised around the analytics lifecycle: discover, define, capture, validate, transform, analyse, monitor and govern. Plans unlock more of that workflow without forcing you into a separate collection of disconnected tools.
Preview mode: these cards are informational until Clerk Billing is enabled.
The first 50 eligible sign-ups can still receive full Pro-equivalent Beta access when the rollout is activated. The long-term plan structure is Free → Basic → Pro → Team / Agency.
Use genuine, capped tools to understand your implementation and see how Analytics Capture works before creating a paid workflow.
For users who need reliable capture, definitions, QA, debugging and standard destinations without the deeper engineering workbench.
For analysts and data teams moving from implementation into advanced analysis, modelling, warehouse workflows and proactive monitoring.
For organisations and agencies managing multiple users, properties or clients with stronger governance and portfolio visibility.
Existing product areas already cover much of discovery, definition, capture, validation, analysis and delivery. The next major product gaps are transformation, warehouse-side analysis, proactive monitoring and multi-user governance.
When Billing is enabled, this area is replaced by Clerk's hosted PricingTable and Stripe checkout. Team / Agency is intentionally presented as a future commercial tier until its organisation and entitlement model is implemented.
AI remains optional assistance rather than the product itself. The Measurement Investigator is a Pro-only add-on for evidence-led diagnosis, prioritised fixes and reviewable draft actions; capture, transformation and governance remain usable without it.
Workspace limits apply to live customer workspaces; the private first-run demo does not consume a slot. Basic is the single-live-workspace tier; keeping more than one live workspace is a paid scaling feature through Pro or Team / Agency. Removing a workspace frees its slot. Beta users receive Pro-equivalent workspace capacity while the Beta grant is active. Existing capture, delivery and consent behaviour remains project-isolated.
Start with the public website audit, cookie audit and browser data tools. Compare the plan capabilities above when you need persistent workspaces, live measurement evidence, advanced analysis or operational monitoring.
Beta access is a promotion with its own availability and grant conditions. Optional AI assistance is separate from the core measurement workflow; the product remains useful without it. Check the current access and billing state before subscribing.